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Digital Media (BA)

Mastering the Art of Digital Design

Digital Media is a multifaceted, interdisciplinary program that provides for the aesthetic, critical and technical perspectives vital for professional careers in contemporary art and design practice. A diverse curriculum is presented, emphasizing aesthetic sensibility, programming literacy, creative expression and technical problem solving across a broad range of digital and physical forms of media communication. Starting with a solid foundation in traditional and digital arts, design, computer programming and interactivity, the program promotes the creation of innovative works that transform the way we communicate. Fostering experimentation, students will explore directions in visual communication design, interface and web design, augmented reality, and responsive and interactive experiences.

Digital Media Degree Objectives (BA)

  • Display and defend an artistic style within their work based on sound visual literacy and practice, supported by an artist's statement and process documentation.
  • Create examples of dynamic, kinetic and generative design work through audio, video, animation, robotics, sculpture, mobiles or process-based art.
  • Produce multimedia based and multi-modal interactive design projects.
  • Create static digital artworks that employ sound design principles.
  • Design, facilitate and document at least one multidisciplinary and collaborative project.

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Program Information

Program Credits: 120
Major Credits: 36
Requirements to graduate include: 2.0 CGPA, completed required coursework, Portfolio, Internship, and Student Innovation Project
Normal timeframe in semesters to completion: 8

ON TIME COMPLETION RATE: 37%.
For a more detailed breakout of completion time frames and rates, please see the UAT FAST FACTS page.

future careers

Bureau of Labor Statistics (BLS) Standard Occupational Classification (SOC)

15-1021 Computer Programmers 27-1014 Multi-Media Artists and Animators 27-1024 Graphic Designers

EMPLOYMENT RATE FOR THIS PROGRAM

For the program, Digital Media, there were no graduates during the reporting period. Program was launched in September 2008.

Overall Classification of Instructional Program (CIP) Code Employment Information

For the CIP Code, 11.0801, there were 93 eligible graduates during the reporting period. Of these students, 59 were employed in their field or a related field for a total CIP code employment percentage of 63%. This CIP code encompasses the following UAT degree programs: Digital Media, Game Art & Animation, Game Design, Serious Game & Simulation, Human Computer Interaction, Virtual Modeling & Design, and Web & Social Media Technologies.

POSITIONS OUR GRADUATES HAVE TAKEN

  • There are no graduates for this program yet – data not available.

INTERNSHIP

Companies hiring our student interns:

  • Dynamic Worldwide Media

SOC MEDIAN SALARY

15-1021 Computer Programmers 27-1014 Multi-Media Artists and Animators 27-1024 Graphic Designers

Program Costs and Graduation Data

On Campus
Bachelors
Information provided below represents CIP (Classification of Instructional Program) Programmatic data from students that have graduated between 7/1/09 & 6/30/10:  
# of Semesters for Normal Completion Time Frame of Program 8
Average # of Semesters to Completion** 8
% of Students Completing in Normal Time Frame: 37%
Program Costs per Semester:
Tuition $9,700
Room & Board*** $2,440
Estimated Books & Fees $500
Average Median Loan Debt (Federal/Private/Institution) of Program Completers*: $23,589/$0/$0
Information provided below represents Institutional data
from attending UAT students between 7/1/10 & 6/30/11:
(Information compiled as of 6/16/11)
 
Percent of Students Receiving Financial Aid(FA) during 12 month period** 87%
Average % of Tuition Covered by FA during 12 month period** 98%
Average Amount of Scholarship/Grant Awards during 12 month period** $3,694

*Rate is that of a shared room and bath per semester based upon a 12-month lease.
**Average Median Loan Debt is calculated using the debt that students incurred during their duration at the University.
***Item not required disclosures but included for potential enhancement to information.

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